This module will train the students about the basics that the organisations use to manage the performance of teams and individual employees in an organisation. They will be learning about the policies related to talent management in the organisations.
Organisation Development and Change Management:
This introduces the students to the discipline of Organisational Development (OD). The topic covers the theoretical and historical foundations of the field and also deals with the practical interventions involved in an OD process, values, ethics and many more in an organisation.
Compensation and Benefits:
The focus of this topic is to address the issues related to compensation and benefits of employees. The topic is intended to develop skills in making management decisions and examine current issues in compensation administration. The students will learn in detail to develop a compensation plan for all the employees in an organisation.
Strategic Human Resource Management:
This topic deals with the systematic coverage of issues related to strategies for Human Resource Management in the organisations. This is ideal for the students who are specialising in the field of Human resource management. The topic will help the students to think strategically and integrate the activities of Human Resources with the organisation’s goals.
Industrial Relations and Labour Law:
Industrial Relations and Labour Laws are concerned with the improvement of workers' economic conditions in any organisation. These laws aim to develop friendly working atmosphere for the employees by implementing effective labour management system in the workflow. They are also required to regulate work and production by minimising of industrial conflicts and improve employer and employee efficiency.
Human Resource Analytics:
The topic is an application-oriented that deals with case studies and examples. The module introduces the student to the theory, concepts, and business application of human resources research, data, metrics, systems, analyses, and reporting.
Learning Organisation and Leadership:
This topic is designed for students to learn how to act and behave when dealing with the various fundamental changes in the local, regional, national, or global scale. The students will comprehend generative thinking, acting, and behaviour when they meet various changes.
International Human Resource Management:
The purpose of this topic is to provide the students with knowledge and understanding of IHRM as well as the ability and skills to analyse IHRM in contemporary firms.
Sales and Distribution Management
The topic is designed to make students understand the fundamentals of Sales Management and Distribution Management. The students will be studying in detail about the supply chain and distribution management.
Services Marketing
The topic deals with the study of basic marketing topics related to customer services. The students will be learning the skills that are necessary to face the challenges involved in the services marketing.
Retail Marketing
The students will be having a comprehensive view of retail markets and the will be learning to apply the marketing concepts in a practical environment. It also deals with the development of a retail marketing strategy analysis of the target audiences, product management, product marketing, ideal selection of the location, personnel management, and merchandise planning.
B2B Marketing & Rural Marketing
The students are trained with the business concepts, marketing activities, management systems, and supporting technologies that are essential for demonstrating effective management of B2B relationships. On the other hand, the rural marketing trains the students with strategies that are required for global markets.
Digital Marketing
Digital Marketing is an advanced degree that focuses on the promotion of brands using the Internet. The students will be learning to increase the online presence of the product and services through variety of techniques such as SEO, SEM, SMM and ORM etc.
Marketing Strategy
The students will be trained to implement strategies to be implemented in case of an unstable marketing environment. The students are also trained to apply strategic knowledge to increase the market presence of the product or a service and they are also trained on techniques required to increase the customer base
Integrated Marketing Communication
Integrated marketing deals with blended marketing strategies. The students will be learning about the concepts involved in integrated marketing communications that is essential to increase awareness of the product or a service in the consumer diaspora.
International Marketing
The students will be studying about the challenges and competition of the international markets. The students will be exposed to real-world situations of the global markets and they are trained to deal with risks involved in the international markets.